STRATEGY
LightLab's strategy is to invest in developing the company's own lighting technology in close contact and collaboration with leading suppliers of lighting systems. LightLab will primarily focus on daylighting that has a colour temperature of 5,000-6,500 Kelvin.
Development strategy
LightLab's strategy is to develop the company's lighting technology in close collaboration with leading players and institutions worldwide. The company's lighting technology shall be presented through the measurement of prototype properties conducted by third parties. The technology platform shall be protected by continuous patenting and the collation of research reports.
Patent strategy
LightLab's patent strategy is designed to protect all the critical technologies and methods in key markets such as the United States (US), China (CN) and Europe (EP). LightLab owns a total of 46 patents and patent applications spread across 13 patent families. In addition to its own patent protection, the strategy involves the continuous monitoring of competing technologies.
Market strategy
LightLab's intention is to approach customers and partners who declare an interest in developing new lighting solutions. This could include expressed strategies to offer products to environmentally aware consumers, upcoming legal requirements or a desire to offer eco-friendly and energy-efficient solutions for industry users with tough demands. The company's ambition as a first step is to identify smaller and medium-sized companies who can take part in pilot tests and whose goals include providing new lighting solutions. LightLab also aims to identify partners who are interested in LightLab's intellectual property rights and technical know-how, and who can help develop system solutions for control electronics. The company will, however, retain ownership of critical components and system solutions and will continue developing them internally.
Organisation strategy
LightLab's strategy is to have an organisation that combines the industrial competence of its company's partners and its own development expertise.